Google claims to be the ultimate online entity, offering free software and tools, but it all comes at a cost to the consumer.
In today’s age of social media, search engine optimisation & search engine marketing, there is a misconception that anyone can do it.
If you know how to edit some meta tags, insert alt tags [...]

After some Family time-off, we are back with the launch of the Hong Kong Jewish Community Centre Website and Social Media Marketing campaign for Hiking Hong Kong.
Hiking Hong Kong recently embarked on a Social Media Marketing campaign to increase their Facebook Fan numbers and to make their website more interactive. Fan numbers increased dramatically from [...]

Linda Evans from Search Engine Watch explains the important link between search and social media and why you should not be afraid of social media – particularly of social media being beyond your control.
Social media is becoming the corner stone of the web, evolving every day and challenging the search engines at their own game.
People [...]

It is well known that Twitter is filled with people posting useless comments which are more of a hindrance than anything – which is one of the reasons why I personally do not use it. I have enough distractions as it is, without the added distraction of Twitter.
In fact eMarketer have released some stats which [...]

I recently decided to setup an online album for my Hiking photos that I have taken in Hong Kong. You can check them out here: http://www.flickr.com/photos/852michael/
So what is the big deal about online photo sharing? Find out more in the video below:

I’m not that much into Twitter – Perhaps because not that many of my friends are using it. However I did find this nifty video of it which explains its uses to a T. Watch and Learn.

Liana Evans from Search Engine Watch discusses the ins and outs of social media marketing. She discusses how to get involved in conversations, how consumers want to connect and why you shouldn’t be afraid of social media in this article on how to “Get Your Head Out of the Sand“.

I have recently discovered these handy and easy to understand videos from commoncraft. Below is an easy to understand video on Social Media and how it can be beneficial to you:

Erik Qualman from Search Engine Watch has written this article on “15 Social Media Maxims for Marketers” which talks about ways to succeed in the world of Social Media. This is an interesting read showing just how popular Social Media is and why we should take full advantage of it.

David Ingram from Search Engine Land has written this article on “How to Handle Negative Reviews of your Business“.
David gives you seven tips on how to manage your reputation online and says that you should not fear bad reviews.